This pillow is the BEST I've ever tried. I'm a side and stomach sleeper and the cut-out as well as the ability to adjust the amount of fill make this pillow stand out from others and keep me super comfortable at night. I've had mine over 2 years now and plan on replacing it with the same one when it's at the end of it's life, but for now - it's still going strong! LOVE IT - so happy I decided to invest in comfortable sleep.

This pillow has been amazing so far. I haven't needed to adjust it yet. The first night took some getting used to it, but now after a few nights I am sleeping so much better and tossing so much less. I love the cooling feature.

I look forward to laying my head down every night on this pillow. It maintains its shape perfectly. My boyfriend kept stealing it from me, so I bought him his own Coop pillow for his birthday. Our entire bed is now Coop... whoops! I will never buy another brand of pillow.

I always thought the cutout thing was unnecessary- being a side sleeper, I love the shape. my shoulders feel so much less tension. The fluff of the stuffing is just right, you don’t sink too much but it also doesn't feel firm. BEST PILLOW EVER!